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Articles from Pattern

Pattern Unveils Suite of AI-Powered Ecommerce Innovations at Accelerate 2025
Pattern, the global leader in ecommerce acceleration, announced a comprehensive suite of new AI-powered innovations designed to transform how brands win in digital marketplaces. The announcements came during Pattern's annual Accelerate Summit, the premier gathering for ecommerce professionals worldwide.
By Pattern · Via Business Wire · June 6, 2025
Pattern Named a Most Loved Workplace® by the Best Practice Institute for the Fourth Year in a Row
Pattern, the global leader in ecommerce acceleration, today announced it has been certified as a Most Loved Workplace® backed by Best Practice Institute (BPI) research and analysis. This is the fourth year in a row Pattern has achieved this distinction. The recognition is based on employee feedback across areas such as respect, collaboration, support, and sense of belonging—placing Pattern among the most admired employers in the country.
By Pattern · Via Business Wire · May 7, 2025
Pattern Expands Fulfillment Network with Las Vegas Warehouse Opening
Pattern, the category leader for global ecommerce acceleration, today announced the opening of its newest fulfillment center in North Las Vegas, Nevada, further strengthening the company's comprehensive fulfillment solutions for brands and sellers on ecommerce marketplaces and through direct-to-consumer channels.
By Pattern · Via Business Wire · March 26, 2025
Pattern Appoints Ryan Byrd as Chief Technology Officer
Pattern, the leader in global ecommerce acceleration, today announced the addition of former Aptive and Entrata technology executive Ryan Byrd as chief technology officer (CTO).
By Pattern · Via Business Wire · February 3, 2025
Pattern Unveils Content Brief by Pattern PXM—A Content Strategy AI Engine That Accelerates Conversion on Marketplaces
Pattern—the leader for global ecommerce acceleration—today unveiled its latest AI-powered ecommerce acceleration tool for brands: Content Brief by Pattern PXM.
By Pattern · Via Business Wire · October 28, 2024
Pattern Study Suggests Brand Leaders Will Increase Ecommerce Investment Despite Economic Uncertainty
Pattern—the global leader for ecommerce acceleration—today published its first Ecommerce Executive Strategy Snapshot: an analysis of the most common growth challenges facing brand leaders and where they plan to invest in the near future.
By Pattern · Via Business Wire · July 10, 2024
Fast Company Names Pattern One of the World’s Most Innovative Companies
Fast Company has named Pattern to its prestigious list of the World’s Most Innovative Companies alongside Nvidia, OpenAI, Novo Nordisk, Taylor Swift Productions, and Beyonce’s Parkwood Entertainment for leveraging innovation to shape industry and culture on a global scale.
By Pattern · Via Business Wire · March 19, 2024
Inc. Names Pattern a Global Power Partner for Second Consecutive Year
Pattern, the category leader for global ecommerce acceleration, has been named to the 2023 Inc. Power Partner List — a data-driven initiative to identify companies around the world that consistently help other companies win.
By Pattern · Via Business Wire · October 24, 2023
Pattern Launches North America Advisory Practice, Adds Don Brett as Managing Director
Pattern, the category leader for global ecommerce acceleration, today announced the addition of Don Brett as managing director of Pattern’s newly launched North America advisory practice.
By Pattern · Via Business Wire · July 26, 2023
Pattern Appoints Carolyn Sarnoff as Chief Marketing Officer
Pattern, the category leader for global ecommerce acceleration, today announced the addition of former Amazon executive Carolyn Sarnoff as chief marketing officer.
By Pattern · Via Business Wire · July 19, 2023
Jessica Alba to Headline Accelerate: The Global Ecommerce Acceleration Summit
Event runners for Accelerate today announced award-winning actress and entrepreneur Jessica Alba as the headline speaker for its annual global ecommerce acceleration summit to be held May 10-11, 2023 at the Salt Palace Convention Center in Salt Lake City, Utah.
By Pattern · Via Business Wire · March 16, 2023
Mirakl and Pattern Partner to Accelerate Brands on Hundreds of Marketplaces
Pattern, the category leader for global ecommerce acceleration, today announced that it has joined Mirakl Connect, establishing a new partnership with Mirakl—the industry’s first and most advanced enterprise marketplace SaaS platform—to accelerate ecommerce for brands around the globe.
By Pattern · Via Business Wire · February 8, 2023
Pattern Adds Former Amazon and Whitebox Executive Rob Hahn as Chief Operating Officer
Pattern, the category leader for global ecommerce acceleration, today announced the addition of former Amazon and Whitebox executive Rob Hahn as chief operating officer (COO).
By Pattern · Via Business Wire · September 14, 2022
Pattern Acquires Influencer Marketing Pioneer, Current, to Bolster its Acceleration Platform
Pattern, the category leader for global ecommerce acceleration, today announced its acquisition of Current—a leading influencer marketing platform.
By Pattern · Via Business Wire · August 17, 2022
Kristen Bell to Headline Accelerate: The Global Ecommerce Acceleration Summit
Event runners for Accelerate, the global ecommerce acceleration summit, today revealed two new headline speakers for the June 2022 event: Kristen Bell and Jimmy Chin.
By Pattern · Via Business Wire · March 16, 2022
Pattern Acquires Amplifi.io to Accelerate Ecommerce Content for Brands
Pattern, the category leader for global ecommerce acceleration, today announced its acquisition of Amplifi.io—a leading digital asset management (DAM) and product information management (PIM) platform.
By Pattern · Via Business Wire · February 2, 2022
Inc. Names Pattern One of America’s Best-Led Companies
Pattern, the category leader in global ecommerce acceleration, has been named to Inc.’s first annual Best-Led Companies list—a select, data-driven list recognizing the strongest U.S. firms with revenue of $50 million to $2 billion.
By Pattern · Via Business Wire · November 2, 2021
Pattern Secures $225M Growth Equity Investment Led by Knox Lane
Pattern, the premier partner for global ecommerce and marketplace acceleration, today announced it received a strategic investment from Knox Lane, a growth-oriented investment firm focused on partnering with businesses in the consumer and services sectors. The $225M minority investment, led by Knox Lane, also included full pro-rata participation from existing investors.
By Pattern · Via Business Wire · October 6, 2021
E-Commerce InsurTech Pioneer Setoo to Merge With Pattern Insurance Services, Creating an Embedded Insurance Global Leader
Embedded insurance pioneer, Setoo today announced it is entering into a merger agreement with Pattern, an insurtech startup that is coming out of stealth mode. The joint company will operate across Europe and the U.S. under the name of Pattern. Pattern will help businesses generate new revenue streams and increase customer satisfaction through tailored insurance products, transforming all of their online transactions into protected experiences without the need to be an insurer.
By Pattern · Via Business Wire · July 15, 2021
Pattern Adds Amazon Veteran Mike Roth to Board as Senior Advisor
Pattern, the premier partner for global ecommerce acceleration, today announced it has added former Amazon executive Mike Roth to its board of directors as a senior advisor.
By Pattern · Via Business Wire · June 22, 2021
Pattern, Formerly Creative Agency Gin Lane, Raises $60M to Acquire Direct-to-Consumer Home-Centric Brands; Announces Acquisition of GIR
Pattern, a family of brands with the shared mission of enjoying daily life, announced today that it has raised $60 million of debt and equity capital. The capital will be used to accelerate the business to its next phase and acquire a select number of direct-to-consumer (DTC) businesses with healthy and sustainable margins, a loyal customer base, and a focus on home-centric goods that are thoughtfully-made and design-forward. The financing included participation from existing investors Kleiner Perkins, RRE Ventures and Primary Venture Partners, as well as participation from new investors Victory Park Capital, HOF Capital and RSE Ventures.
By Pattern · Via Business Wire · June 8, 2021
Pattern’s Ecommerce Acceleration Platform Recognized in Gartner Digital Commerce Vendor Guide
Pattern, the global leader in ecommerce acceleration, today announced it has been listed in The Gartner Digital Commerce Vendor Guide, 2021 — recognizing the capabilities of Pattern’s platform in cross-border commerce, third-party logistics (3PL), and channel-integration applications.
By Pattern · Via Business Wire · May 12, 2021